Saturday, August 31, 2019
Reearch Paper
Recrystallization Estopace, Edgie1, Polintan, Clarisse K. Professor Edgie Estopace, School of Chemical Engineering, Chemistry and Biotechnology, Mapua Institute of Technology; Clarisse Polintan, CHM145L/A21, School of Chemical Engineering, Chemistry and Biotechnology, Mapua Institute of Technology ABSTRACT This experiment is all about identifying the appropriate solvent for recrystallization and technique and to use the recrystallization technique in purifying a solid sample. Most organic substances are impure and require techniques in order to purify a sample. One of these techniques to make an impure sample pure is by recrystallization.This experiment includes the determination of a good solvent for recrystallization for compounds such as: acetanilide, acetamide, aspirin, benzoic acid, naphthalene, and sucrose, for solvents such as: water, ethanol, benzene, and ethyl acetate. Also pure acetanilide is achieved. here are five major steps in the recrystallization process: dissolving t he solute in the solvent, performing a gravity filtration, if necessary, obtaining crystals of the solute, collecting the solute crystals by vacuum filtration, and, finally, drying the resulting crystals giving us the pure sample of the compound.The best solvent used for each of the compounds listed and the percentage recovery of the crude acetanilide. The physical properties of the compound were also determined. INTRODUCTION Differential solubility is defined as the differences in the amount of solid that can be dissolved in an appropriate solvent as affected by variations in temperature. Solubility is inversely proportional to its temperature, since most solids have solubilities that are lower in liquid solvents at low temperatures. Feature Article Relative Rates:à Free-Radical BrominationDifferences in solubilities are sometimes used in the process of obtaining pure compounds by dissolving the solid in hot solvent and allow the undissolved impurities to be filtered off. The filtrate would then be cooled down and recrystallized as a purer compound. There should be differences in the solubilities of the solid and the impurities in order for the recrystallization to be effective. Recrystallization only works when the proper solvent is being used.The appropriate recrystallization solvent should: dissolve the entire compound at high temperature, dissolver very little or none of the compound at low temperature, have different solubilities for the compound and the impurities, have a boiling point below the melting point of the compound, have relatively low boiling point, be inert with respect to the compound, and be relatively inexpensive. MATERIALS AND METHODS The first part of the experiment required the students figure out which solvent is appropriate for recrystallization technique. Approximately 0. 10 grams of acetamide was weighed and placed inside a test tube.The acetamide was then dissolved in two millilitres of cold water. The solubility behaviour was then observed. If the acetamide did not dissolve, the mixture was then boiled and itââ¬â¢s solubility behaviour was again observed. These steps were then repeated but with cold ethanol, benzene, and ethyl acetate as the solvent instead of water. The above procedures were repeated, however, the students used different solutes this time for observation. The compounds used next were acetanilide, aspirin, benzoic acid, naphthalene, and sucrose, followed by the recording of data.The second part of the experiment tackled the recrystallization process using impure acetanilide and water as a solvent to obtain a pure sample of acetanilide. This part used the Hot Gravity Filtration Set-up first, followed by the Vacuum Filtration Set-up. The Hot Gravity Filtration Set-up included the following apparatuses: a stemless funnel, a fluted ashless filter paper, an Erlenmeyer flask, a hot water bath, and a hot plate. The Vacuum Filtration Set-up included water suction, rubber tubing, a 500ml Erlenmeyer flask, a rubber stopper and a porcelain Buchner funnel.Other apparatuses used include the Thomas-Hoover Melting Apparatus, micro test tubes, a test tube rack, capillary tubes, a beaker, and an oven. First, approximately 100 mL of water was heated and approximately 3. 50 grams of crude acetanilide was weighed. The impure acetanilide was then dissolved in 30 mL of water using 150-ml beaker. The mixture was slightly boiled using a hot plate. When the mixture started to boil, 2-ml portions of the previously heated water was added until the white solid had dissolved. A temperature of 90 C was maintained. The total volume of the water used was then recorded.A small amount of activated carbon was then added. Using the hot gravity filtrati on set up, the solution was poured into the fluted filter paper that was in the stemless glass funnel. The filtrate should then be colourless, if not more activated carbon was added and the filtration process was repeated. The flask was then removed from the hot plate and the residue was discarded. FIGURE 1. Hot Gravity Filtration Setup FIGURE 2. Fluted Filter paper The colorless filtrate was then cooled down to room temperature, placed in an ice bath, and was stirred continuously until crystallization was complete.This took about ton to fifteen minutes. When the crystallization was complete, the solution was vacuum filtered and then the crystals were washed in 2 mL of cold water. The crystals were then dried and weighed. The percentage recovery was then computed for and the melting point of the purifying crystals was determined using the Thomas Hoover Melting Apparatus. FIGURE 3. Vacuum Filtration Setup RESULTS Table I. Choice of Solvent (S=Soluble , I=Insoluble) Compound| Water| E thanol| Benzene| Ethyl Acetate| | Cold| Hot| Cold| Hot| Cold| Hot| Cold| Hot| Acetamide| S| S| S| S| I| S| S| S| Acetanilide| I| S| S| S| I| S| S| S|Aspirin| I| S| S| S| I| S| S| S| Benzoic Acid| I| S| S| S| S| S| S| S| Naphthalene| I| S| I| S| S| S| S| S| Sucrose| S| S| I| S| I| I| S| S| Compound| Solvent Appropriate for Recrystallization| Acetamide| Benzene| Acetanilide| Water| Aspirin| Benzene| Benzoic Acid| Water| Naphthalene| Water| Sucrose| Ethanol| Table 1. 1 Table 1. 2 Table 2. Recrystallization of Impure Acetanilide Weight of crude acetanilide in grams| 3. 53 g| Weight of the filter paper in grams| 1. 23 g| Weight of the pure acetanilide in grams| 0. 79 g| Volume of water used in mL| 62 mL| Melting Point of pure acetanilide in | 130-190 |Percentage Recovery| 29. 63 %| Step| Observation| Boiling of crude acetanilide| It boiled slowly and the boiling started at 90 C. White substance boiled as water was added; black substance remained | Addition of activated carbon| Impurities in water were absorbed. | Hot Gravity Filtration| Black substance was left on the filter paper and the white liquid went down and was separated from the black substance. | Cooling in an ice bath| Dissolved acetanilide formed white crystals. | Vacuum Filtration| The acetanilide was filtrated and what was left on the filter was the crystals. DISCUSSION In the experiment, all six of the seven criteria were vividly exhibited. The fist criterion states that the solvent should dissolve all of the compounds at high temperature. The second criterion is that the solvent should dissolve very little, or none of the compound at low temperatures. The third criterion is that the solvent should have different solubility with the impurities and the compound. The fourth and fifth criterion states that the solvent should have a low boiling point and that it should be lower than the melting point of the compound.The last criterion acquired from the experiment is that the solvent should be inert. In t he first part of the experiment, we determined the most appropriate solvent for recrystallization of the compounds by checking whether the compound is insoluble in a cold solvent, and soluble when dipped in hot water bath. The results in Table 1. 2 are based on the data of Tables 1. 1, we chose such solvents because the compounds did not dissolve in the solvent at a low temperature, and it did at high temperature.Using an appropriate solvent for recrystallization is necessary because it can save you time, money and other materials. Time because you are already sure that the solvent would be safe to use in dissolving the compound at certain temperatures, you wouldnââ¬â¢t need to experiment anymore. For the second part of the experiment, the recrystallization of impure acetanilide, we were conducted to separate the impurities of the acetanilide by using the recrystallization process and by using water as the agent or the solvent for recrystallization.During recrystallization, minim um amount of solvent is used to dissolve the solute. This is important because if the amount of solvent exceeded the volume needed to dissolve the solute, recrystallization would not be possible anymore. A fluted filter paper was used in the hot filtration set up because it has a larger surface area to catch the solid impurities, making it easier and more effective to separate the residues from the filtrate in the process.A stemless funnel was used during the hot filtration set up because unlike a regular funnel, the stem where the filtrate would pass could recrystallize the solid immediately within its stem. If the funnel were stemless the filtrate would go straight down to the flask without crystalizing and compounds. The solution was not placed in an ice cold bath immediately after the hot filtration because the flask might have broke due to a drop in temperature. Vacuum filtration is used during the cold filtration step because it is asier to filter out the crystalized solid fro m the liquid since cold temperatures would already recrystallize the solid compounds. The cold crystals are washed with water to remove any impurities that are in the crystals. The main function of the activated carbon was to absorb any impurities in the water without reacting with it. Cooling the filtrate on an ice bath makes the recrystallization process faster because of the relatively low temperature. Based on the results on table 2, the percentage recovery was 29. 3%, which seems fairly low since 70. 37% of the crude acetanilide is impurities. Human error might have caused it to be that low and maybe some crystals might have been left in the apparatus such as flasks. CONCLUSIONS AND RECOMMENDATIONS This experiment proves that the characteristics of choosing an ideal solvent for recrystallization are reliable and important. In the first part of the experiment, which had an objective of identifying the appropriate solvent for the recrystallization technique was achieved.The secon d objective, which was to use the recrystallization technique in purifying a solid sample, was also achieved. I would like to recommend that future researchers experiment on other solutes and solvents, preferably common ones in order to determine which solvents are most appropriate for recrystallization. An understanding of these compounds can be better obtained. REFERENCES 1. Baluyut, J. Y. G. , and De Castro, K. A. , Organic Chemistry Laboratory Manual For Chemistry Students Part1. 2. Klein, D. , (2011) Organic Chemistry, 1st Ed. , Cold United States of America
Friday, August 30, 2019
How and Why did Islam spread so quickly Essay
In 610 C.E., a local merchant named Muhammad completely changed all of Middle East through the religion of Islam. He fled to Mecca, in a cave where he was given the words of Allah and by this, introducing the religion. Overtime, the religion continued to attract new followers, which leads to question- how and why did Islam spread so quickly? Three of the reasons to how this happened were due to trade, the message passed on from God and the conquest of land. All of Islam Empire, including the Byzantine Empire and Persian Empire had set up trade routes throughout the Arabian Peninsula. Everyone came to Mecca to trade since it was wealthy and very important at this time. Through trading, this brought inventions and ideas. People from different cultures came to trade and got ideas of the Islam religion, then spreading it to their people because they liked the idea that it was one God and how the way of life was under this religion. Muslim merchants would travel to the trading destinations, which would allow exposure to the religion within other countries as well. Other trade routes led to the Silk Road to China and India, East Africa and Spain. These countries would then, most likely, have converted to Islam. Overall, trading played a huge role in the spreading of Islam. In addition to how Islam spread quickly was through the message of God. In the Qurââ¬â¢an, it shows the expectancies for what Muslims would have to follow by. One of the verse states, ââ¬Å"But the believers who do good works, both men and women, shall enter Paradise. They shall not suffer the least injustice.â⬠(4:124 Doc B) This means if you do the right things, then you would be granted. Another verse states, ââ¬Å"Permission to take up arms is hereby given to those who are attacked, because they have been wronged. God has no power to grant them victory.â⬠(22:39 Doc B) Meaning, you cannot fight unless attacked first. Along with the expectancies, you have to follow the practices of the Five Pillars of Islam. Including, confession of faith, prayers 5 times per day (facing Mecca), charity to the needy, fasting during the month-long Ramadan and pilgrimage to Mecca at least once during oneââ¬â¢sà lifetime, also known as the Hajj. In The Ordinances of Government, caliphs have to follow the duties. One of the duties was, ââ¬Å"to maintain the religion according to established principles and the consensus of the first generation of Muslims.â⬠(Doc E) These messages of God have helped to unify Muslim beliefs and practices and spreading many inventions and ideas throughout the world due to Islam. The last reason to how Islam spread quickly was through conquest. From 622-750 C.E., after Muhammadââ¬â¢s death, all of the Arabian Peninsula, China, India, Middle East, and Africa were under Muslim control. This was ruled by the next four caliphs, and were known as the ââ¬Å"rightly-guidedâ⬠and their rule as a caliphate. Relating back to verse 22.39 where it states that Muslims are not allowed to fight until attacked, this shows that they followed the Qurââ¬â¢an while conquering these lands. The reason why Arabs were able to conquer much of Persia and parts of Byzantine was because Muslim armies were too strong and The Persian and Byzantine armies were weak after years of fighting. Overtime, many cultures that were introduced to the Muslim Empire converted to Islam because of Islamââ¬â¢s message of equality and hope of salvation that they would receive by becoming Muslims. Many cultures have gotten ideas of the religion of Islam through different reasons. Three of which were due to trade, the message of God, and the conquering of lands. Through trade, his followers passed on the ideas to other different cultures. The messages of God were how much of an impact it made on the people to convert to Islam. And lastly, conquest- this shows that they conquered the lands even by following the guidance of religion. Although Muhammadââ¬â¢s death left his people hanging, the message that he left behind from God has made such a huge impact to the world, mostly Muslims.
Thursday, August 29, 2019
Jefferson Essay Essay
Thomas Jefferson played a very important role in the history of the United States. Jefferson is most famously known for writing the Declaration of Independence. Thomas Jefferson talked many times about African-Americans in America. Where they equal to white people? How were whites and blacks different? What about slavery? Thomas Jefferson had an opinion on all of these subjects, but much of what Thomas Jefferson said was later contradicted with his own words. What did Thomas Jefferson mean when he said that all men were equal? Well, many people would agree with what it means today in modern times. Today the statement, all men are created equal means; all men and women whether black, white, tall, short, fat, or skinny were all created equal. That is not necessarily what it meant in the 1700s. Blacks were enslaved and worked hard while wealthy white men did nothing of the sort. Justice Thurgood Marshall said, ââ¬Å"The blacks were so far inferior, that they had no rights which the white man was bound to respectâ⬠¦ and that the Negro might justly and lawfully be reduced to slavery for his benefit. This excerpt shows that in that time blacks were not treated the same as whites and clearly did not have the same rights. Conor Cruise Oââ¬â¢Brienââ¬â¢s book confirms this belief as he takes a quote from Thomas Jefferson himself: ââ¬Å"It is accepted that the words ââ¬Ëall men are created equalââ¬â¢ do not, in their literal meaning, apply to women, and were not intended by the Founding Fathers to a pply to slaves. â⬠This shows that when Thomas Jefferson talks about all men being created equally he means to say white men. The meaning of the word expatriation is as follows; to leave oneââ¬â¢s native country to live elsewhere (Merriam-Webster). Jefferson wanted to send the blacks that were descendent of the original slaves back to Africa. The deal here was Africa was no longer their native country. This act was known as expatriation. The southern courts believed that slavery violated the natural rights of blacks and although slavery was allowed and legal it was immoral and unjust. Thomas Jefferson made it known that he supported the abolishment of slave trading. He said the following to Congress; ââ¬Å"withdraw the citizens of the United States from all further participation in those violations of human rights which have been so long continued on the unoffending inhabitants of Africa. â⬠By this Jefferson means that the people of the United States should stop the enslavement of blacks so that they no longer violate the human rights and stop offending the people of Africa. In this way Jeffersonââ¬â¢s reasons for promoting expatriation and understanding for the natural rights of blacks were consistent. He wanted to send the blacks back because he wanted to stop offending the people of Africa. Jefferson believed that blacks and whites were very different. He said that he believed that blacks were originally their own race and became distinct by time and certain circumstances. According to Jefferson blacks came from their own species but were from the same general genus that is the human race. He said that blacks were inferior to whites in mind and body. This can be said to mean that whites were possibly better looking people or that they were more fit. It could have been said to mean that whites were smarter than blacks because they had an education that the blacks did not have. Jefferson did not believe blacks were men. ââ¬Å"Men,â⬠was said to be referred to as only white men. Samuel Eliot Morison says in his book; ââ¬Å"In his views (Jefferson) blacks were not men. â⬠The possession of individual rights was mainly determined by oneââ¬â¢s race or skin color. Blacks had no rights early on in the 1700s but began to become free in the early 1800s. A wealthy white male had all rights; he was allowed to do what he wanted so long as it was just. A black man was free and eventually gained simple rights due to the belief that the United States was violating human rights. I do not believe that expatriation could have been a helpful solution to the problem of slavery in America. I believe this because if the slaves would have gone to Africa they would be gone, but there is no saying that the lazy southern farmers would not have brought in slaves from other places. They would have gotten so used to not having to work that they would not be able to start working again. I think that they would possibly keep indentured servants as permanent slaves or enslave poor people. Iââ¬â¢m sure that expatriation would not solve the problem of slavery, at least not immediately. As I stated in the beginning, Jeffersonââ¬â¢s view changed greatly throughout the course of his lifetime. Later in his life he began to appreciate black people more because of all their hard work. Also, he realized that blacks were the same as whites in that they were to be given human rights and that the people of the United States had been violating their rights from the very beginning. Jefferson also saw that blacks were men, and that really God created all men equal, black and white. Thomas Jefferson certainly lived an intriguing life. He lived during a time where slavery was legal. He lived during a time when slavery began to die out. Jefferson was part of the reason why blacks are free today. Although his beliefs shifted throughout the duration of his life he ended on the good side, the side that was just. He began to believe that all men are created equal with a literal meaning.
Case Study 7 - Tsutomu Shimomura Assignment Example | Topics and Well Written Essays - 250 words
Case Study 7 - Tsutomu Shimomura - Assignment Example 2. Tsumoto felt that computer security could only be served while being on the path of the ââ¬Å"White hatâ⬠rather than be at the dark side which Mitnick eventually was. Being on this path also allowed Tsumoto to get law enforcements help to take out the hacker which he would have not no matter how much successful he would have been in tracking the hacker. 3. I believe that Mitnick would not have been caught if Tsumoto didnââ¬â¢t get involved. Law enforcement were in a disadvantage as far as having the technical knowledge of tracking a hacker in concerned and only Tsumoto was in a perfect position to track the hacker, thus Tsumoto started the hunt for Mitnick which ultimately led to his arrest (Notable hackers - Securelist). 4. I believe that itââ¬â¢s rare to be a professional hacker and yet stay on the right side of the law. Lust for money, greed eventually lead many of the professional hackers to go in the path of dark side and thus eventually against the law. Too much professional pride, over confidence also results in going on the wrong path of the
Wednesday, August 28, 2019
Monitoring Essay Example | Topics and Well Written Essays - 250 words
Monitoring - Essay Example It may be legal for an employee to make negative comments about their employer over the internet. However, the employer might decide to discipline the employee if they directly post the negative comments in reference to them. Such discipline could amount to the termination of employment and other opportunities in the working environment (Online Privacy: Using the Internet Safely). If the employee defies the ethical concern on confidentiality and discloses confidential information about the employer over the internet, then the employer has a right to terminate their employment. Employers ask for private information about the social web pages of their employees. This is an ethical concern that affects businesses because it amounts to the infringement of the employeesââ¬â¢ privacy rights. Such practices might affect the society in a negative manner, as the employers would practice discriminatory recruitment practices. The development of peer-to-peer sharing of files has led to a concern in business ethics (Business & Entrepreneurship). It has led to the illegal transfer of copyrighted content, for instance, the free sharing of software among users. The owners of such software could sue the business as they have defied the terms and conditions stipulated in the usage agreement. "Can My Employer Discipline Me for My Comments Posted on Facebook, MySpace, or My Blog?" - LawInfo. Web. 3 Nov. 2014.
Tuesday, August 27, 2019
Dietary analysis Essay Example | Topics and Well Written Essays - 1250 words
Dietary analysis - Essay Example To be able to analyze the nutritional needs and status, a three-day tabulation diet was undertaken. The food records for three days are presented in the end on the report (Appendix 1). In addition, the pertinent analysis of the different types of foods that had been eaten is also included along with the different nutritional compositions and information (Appendix 2-4). A presentation of the personal information related to health and nutrition is important to be able to compare the diet on the standards that were set which is referred to as the Recommended Dietary Intake. In the analysis of the macronutrients and water content of the food intake for the 3 days that had been studied, there are different observations that can be perceived. For protein, the average of the three values is higher than the RDI. Even the individual protein content values for each day are comparatively higher than the RDI for both males and females. This can be considered still at the optimum level since no upper level of intake had been presented. This is important since it is the major building block of the body (Australian Government Department of Health and Ageing National Health and Medical Research Council, 2005). In terms of the fats and fatty acids, upon estimation it can be determined that the daily intakes for the 3 days are above the RDI. For that matter, susceptibility to diseases related to fat accumulation can be one of the risks. No set values were given for carbohydrates because it is needed by the body for vital functions. The carbohydrate component of the diet then is useful for the body. The average and individual dietary fibre values are insufficient compared to the RDI. The water and water content in foods are also insufficient on the basis of the values presented by the RDI. Based on the said group then, there is a need to increase the dietary fibre and water intake to be able to achieve the sufficient RDI
Monday, August 26, 2019
Societal Implications of the USA Patriot Act and How It Limits Daily Essay
Societal Implications of the USA Patriot Act and How It Limits Daily Life - Essay Example It is evidently clear from the discussion that one of the main ways the patriotic act limited peopleââ¬â¢s daily lives is by making them accept the unreasonable casual violation of their basic rights. For instance, the act made Americans accept without question that security agencies can subject them to unreasonable searches and seizures when they are traveling. The patriotic act limits the rights of Americans by increasing the capabilities of government to carry out surveillance in four areas. The act gives the government the power to conduct record searches. It does this by expanding the ability of the government to examine records indicating a personââ¬â¢s activity that are in third-party possession. The Patriotic act also authorizes secret searches that enable the government to search private property without issuing a notice. The Patriotic act also authorizes the government to conduct intelligence searches by extending an exception to the fourth amendment that was made to enable the government to gather foreign intelligence. The act also allows the government to engage in trap and trace searches by enabling the government to track the source and targets of communications and the content. The provisions of the patriotic act limit daily life by violating individual privacy. The act gives the government unchecked power to examine a personââ¬â¢s internet usage, medical history, library usage, and any other activity that leaves a record of some kind. This not only violates individual right to privacy protected in the fourth amend but may make people refrain from certain activities for fear of being watched by the government.
Sunday, August 25, 2019
Managing a diverse workforce Term Paper Example | Topics and Well Written Essays - 1000 words
Managing a diverse workforce - Term Paper Example The topic under discussion is ââ¬Å"An analysis of the challenge of managing a diverse workforce in a global organization.â⬠George and Jones, (2011) in their book ââ¬Å"contemporary managementâ⬠discuss how the challenge of managing a diverse workforce in an organization or a company that has gone global is as a result of the management lack of effectiveness and adopting change. The paper will discuss in detail the specific challenges managers of global organizations face when it comes to managing their workforce which is diverse. This diversity is in terms of different cultures, nationality, personalities and even gender (George and Jones, 2011).The benefits of this research topic are aimed at assisting the managers of such organizations that are global in getting tips of how to manage their challenge, console such managers that they are not the only ones facing such a challenge and hence they are not necessarily incompetent in their management and tailor their own ways to manage such a challenge depending on the organizationââ¬â¢s culture, mission and vision.It is expected that the findings of this research will be available to almost all (if not all) managers of global organizations or those aspiring their organizations to go global someday. Following the recommendations of this research topic, it is expected that once put into action, the information will also help in solving the other challenges like increase productivity and in the end enable the organization have a competitive advantage over their competitors.
Saturday, August 24, 2019
Analysis of Red Hat Linux Operating System Research Paper
Analysis of Red Hat Linux Operating System - Research Paper Example Among other innovations, such as the Anaconda graphical installer and the firewall configuration tool Lokkit, Red Hat is an established name in the open source operating system market space. This may be due, in part, to its appealing graphical interface for users and the accessibility of its programmer interface, which is intelligently presented. By reviewing this interface, as well as some advantages and disadvantages of the operating system, why exactly Red Hat is a respected name in Linux circles may become clearer. Red Hat is ostensibly based on the design principles of simplicity, robustness, and security (Cunningham & Cunningham, 2007). Simplicity refers to simple abstractions and simple components, which leads to faster and more efficient use of hardware resources. Red Hat exemplifies this characteristic by focusing on a simple desktop for users to customize. Robustness refers to the ability of a system to resist failure after the addition of a new feature or component. When a system is multiprogramming, it is ideal if the system does not fail because it cannot adequately distribute resources to handle the increased load. Red Hat, because it has been developed and re-released over nine versions, is incredibly robust in handling large memory loads. Lastly, Red Hat is based on a secure design, which means Red Hat has extended Linuxââ¬â¢s reputation as a secure environment, primarily by buffering overflows integrated in the standard software stack, smartcard authentication support, and SELinux security. The Red Hat Linux desktop consists of GNOME and KDE, which offer a wide range of features. The KDE desktop for Red Hat (in Figure 1), features a main menu icon at the lower left, which is a red hat. The desktop includes a number of files and folders, depending on what software is installed on the userââ¬â¢s computer. KDE is very similar to the standard Microsoft Windows format for the central desktop, particularly in how the standard option places the taskbar at the bottom of the screen, with a main menu button at the lower left, and desktop icons arranged vertically along the left side of the desktop. KDE uses a file management and web browser called Konqueror, which is a standard setting in Red Hat installations. Lastly, the KDE Control Center window allows for additional customization of the operating system for the user. In contrast, the GNOME desktop for Red Hat Linux (in Figure 2) is slightly different from KDE (McCarty, 2004). The principal dissimilarity is GNOMEââ¬â¢s use of Nautilus, which like Konqueror, is the default file manager and browser. Another notable difference is GNOMEââ¬â¢s use of a drawer, which is a clickable icon that leads to links to other launchers. GNOME also features a ââ¬Å"Start Hereâ⬠facility that allows for other kinds of configurations, including changes to peripheral devices, default applications, themes, GNOMEââ¬â¢s appearance, and so on. A Red Hat Linux user is given a choice between the KDE and GNOME desktop interfaces. Beyond the basics of Red Hatââ¬â¢s desktop and user interface, however, one finds a rich array of tools for a programmer to manipulate and control his or her machine. The Unix shell in Red Hat, like an MS-DOS window, allows the user to execute commands. Again, beyond the desktop and point-and-click interface, the Linux shell is actually more sophisticated. The major elements of the programmer interface
Friday, August 23, 2019
Rites of Passage of the Maasai Community of Kenya Research Paper
Rites of Passage of the Maasai Community of Kenya - Research Paper Example Maasai are directly related to the Turkana of western-central Kenya. Oppong J. and Oppong E. point out that ââ¬Å"they are a traditional pastoral people who are semi-nomadic and who practice a communal system of sharing with one anotherâ⬠(61). Today, their way of life is being threatened and is changing every minute. Large areas of their grazing land are today included in Kenyaââ¬â¢s national parks. They consider this a threat because according to their traditions, no land should be enclosed. Rather, it should be owned communally and nobody ought to be denied access to resources such as water and land. Their diet is comprised of meat, milk, and blood from cattle. They hold the belief that utilizing the land for crop farming is a crime against nature. Once one cultivates the land, its suitability for grazing is lost. But more recently, the Maasai have moved from this belief and changed to being ââ¬Å"dependent on food produced in other areas such as maize meal, rice, potato es, and cabbageâ⬠(Oppong J. and Oppong E. 61) (which they have always believed is goat leaves). 3. Rites of Passage of the Maasai Community Even with the changes that occur in the day to day activities of the Maasai community, a lot has not changed. ...These rites of passage concern men more, while women initiations focus on circumcision and marriage, though circumcision is being eroded with time. Unlike the men, women have no age-sets and are hence recognized by those of their husbands (Oppong J. and Oppong E. 63). The following are the rites of passage among the Maasai: Enkipata (pre-circumcision ceremony) This ceremony is organized by fathers of the new age-set. The boys in this age-set are aged between 14 and16 years. The boys usually travel across their section of land for about four months, declaring the formation of the new-age set. A group of elders guiding the formation of the new age-set usually accompany the boys. In order to initiate the boys away from the rest of the families, thirty to forty houses are built for this purpose (Maasai Association. ââ¬Å"Maasai Ceremonies and Ritualsâ⬠). The location of the houses for the initiation ceremony is usually chosen by the Maasai prophet. Emuratta (circumcision) This is the most important rite of passage among the Maasai community. Circumcision was for both boys and girls according to culture, though in this century, girls do not undergo it. Circumcision takes the boys to the other stage of manhood. This initiation is performed shortly after puberty. The actual process takes place shortly prior to sunrise where cold water is poured on the boy to make him numb. The process is performed by an elder who has experience in this job. During the process, the boy must be very brave because the process is not pleasant and there are no pain relief drugs, such as anesthesia. No boy is allowed to flinch an eye because one is considered a coward, which is not a good trait for the young man.
Thursday, August 22, 2019
Finance - Rivington Hospital Essay Example | Topics and Well Written Essays - 1500 words
Finance - Rivington Hospital - Essay Example ..6 Heating and Power Costsâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.6 Conclusionâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.6 Referencesâ⬠¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦Ã¢â¬ ¦.7 Introduction The performance of any department can be evaluated in a number of ways, among which the fulfilment of budgets is considered vital. This report focuses on evaluating the performance of the laundry department based on revised budget estimates. The report begins by examining the effects of the existin g budget on the behaviour of the laundry supervisor. After this, it outlines the different criteria for the investigation of variances, including a redrafting of the memo and revision of the existing budget, before reaching conclusions. a) Effects on the Behaviour of the Laundry Supervisor There may be various effects on the behaviour of the laundry supervisor because of the imposition of the budget. The existing budget has several negative elements that could lead to the laundry supervisor reacting and behaving in an irrational manner. ... The second negative effect on the supervisorââ¬â¢s productivity is that the budget was prepared as if to pressurise her, rather than to motivate her, because despite the increasing volume and turnover of the hospital the budget was set in a rigid manner using the old budgeted activity levels. It is also important to note that the quality of the laundry departmentââ¬â¢s performance may be hampered from now on, as the supervisor might try to achieve the budget targets irrespective of whether quality is assured or not. Misrepresentation could also become a problem, as if her only objective is to meet the targets set out in the budget, she may attempt to fulfil them by adopting negative tactics. There are costs involved that will definitely increase because of growth in the activity level, which means the laundry supervisor will not have any control over them. Therefore, this could ultimately lead her to deploy negative tactics in the form of misrepresentation, falsification and po or quality control measures. b) Criteria for Investigation of Variances The criteria for evaluating whether variances ought to be investigated or not should be based upon the nature of the costs incurred by the different departments. The basic criterion is to divide them into controllable and uncontrollable costs. The controllable costs should be aligned with the actual activity level of the department, as they change according to variation in the activity level; therefore, they should be investigated if there is a significant amount of variation. In this way, Rivington Hospital has the choice of whether to use the absolute or relative method to investigate the negative variances. The other types of costs are uncontrollable costs, and are incurred
The microeconomics of the Video game industry Essay Example for Free
The microeconomics of the Video game industry Essay The Microeconomics of the Video Game Industry Video games have been around for years with many different types of consoles and games. The video game industry has grown into a $20 billion dollar industry over the past ten years, and it only shows signs of growing larger in the years to come. In the United States alone, the market has grown considerably where 60% of all Americans play video games, 40% are women, and 60% of all gamers are between the ages of 25 through 44 years old (games-advertising. com). According to an article on Gamespot. com, analysts estimate that the video game category will have about 50 to 55 more square feet of shelve space in Best Buy by the year 2007. The video game market is an oligopoly with only a few companies competing within the market. The Big Three companies in the video game industrys oligopoly are Microsoft, Nintendo, and Sony. Microsofts Xbox 360, Nintendos Wii, and Sonys Playstation 3 all sell similar products and contend for consumers dollars. Each firm closely watches the moves of the other companies when considering pricing, technology, and marketing of the games. They also compete with each other to gain exclusive licenses to game software so they can offer console exclusive games. Price wars are common in the video game industry. In the United States, Microsofts Xbox 360 premium edition was released at $399. 99 in November 2005. Sony recently launched their Playstation 3 at a price of $599. 99. Nintendo released their system, Wii, at the low price of $249. 99. In addition, Microsoft and Sony are selling their video games for $60 while Nintendo is selling their video games for $50. Nintendo definitely has the advantage in the video game industrys price wars. In the video game industry, the demand is usually high, but the supply is low, which creates a shortage. This happens during the launch of new consoles. For example, when Microsofts Xbox 360 was to be released on November 22, 2005, they only had a limited number per store. The total number of consoles released in North America that day was 400,000 units. Stores immediately sold out the day the Xbox 360 came out. According to Wikipedia. org, Microsoft was not able to supply enough systems to meet initial consumer demand in Europe or North America. Many potential customers were not able to purchase a console at launch and the lack of availability led to Xbox 360 bundles selling on eBay at grossly inflated prices, with some auctions exceeding $6,000. It was reported that 40,000 units appeared on eBay during the initial month of release, which would mean that 10% of the total supply was resold. By years end, Microsoft had sold 1. 5 million units; including 900,000 in North America, 500,000 in Europe, and 100,000 in Japan. Another example of this tactic being used is with the release of Nintendos Wii. A total of four million Wii consoles were to be released worldwide with the majority of that number going to North America alone. On November 19 of this year, the consoles sold out immediately. Some stores passed out cards for the console to people who were in line the night before. Circuit City had people camping out early in the day, but gave out tickets to people later in the evening. They even had a sign that stated they only had thirty Nintendo Wiis, yet people were still hopeful and stubbornly stood in line. Sonys Playstation 3 was released on November 17, 2006 with an even shorter supply than the Nintendo Wii; some consumers camped outside of the stores for days to get a console. The demands for these consoles were at a high. Sony also only had 400,000 consoles at launch (telegraph. co. uk). The consoles sold out only minutes after its launch (statesman. com). It is important to mention that the video game industry is an example of a razor and blades business model. This means that the companies take a loss on their consoles and make up for the loss with a profit on their video games and game accessories (Wikipedia. org). For example, Microsoft invested 4 billion dollars into their first console, the Xbox in 2000. Microsoft knew that they were not going to be profitable until at least three years, but they did not make a profit until after 5 years. They did not make this profit until the release of their exclusive game, Halo2, released in December of 2005 (Wikipedia. org). The video game industry can also be sited for having a direct relationship with other industries. As stated at ESA. com, about $73 million in high definition television sales (HDTV) can be directly attributed to sales of the Xbox 360 game console. Microsoft does not own any HDTV manufacturing companies, but they do spur the sales of these companies. On the other hand, Sony is using Blu-ray technology in their Playstation 3 because they are one of the nine founders of the Blu-ray Disk Association and are trying to promote Blu-ray technology (Wikipedia.org). Video game software is also being utilized in the medical and defense fields to simulate the conditions for training purposes (ESA. com). The Video game industry has had a major impact on the economy of the United States. The industry is constantly growing and shows signs of major growth in the future. The industry is always changing and is very dynamic. Nevertheless, the competition in this industry is always interesting to watch. Works Cited Blu-ray Disc Association 23 Nov. 2006 Gaming Demographics: Gaming is An Adult Thing. Games-Advertising Feldman, Curt. Game Drives Growth, New Retail Strategy. GameSpot News 16 Jun. 2005 Razor and blades business model 17 Nov. 2006 The economics of a video game craze 17 Nov. 2006 Xbox 19 Nov. 2006 Xbox 360 21 Nov. 2006 Xbox 360 launch down to 400,000 units? 8 Nov. 2005 http://www. joystiq. com/2005/11/08/xbox-360-launch-down-to-400-000-units/ Violence erupts as video game war is declared with US release of PS3 18 Nov. 2006 Video Games: Serious Business for Americas Economy.
Wednesday, August 21, 2019
Marketing Mix For Volkswagen Brand Marketing Essay
Marketing Mix For Volkswagen Brand Marketing Essay The Volkswagen Group is one of the worlds leading automobile manufacturers and the largest carmakers in Europe. Company owns ten car brands from seven European countries : Volkswagen, Audi, SEAT, SKODA, Bentley, Bugatti, Lamborghini, Volkswagen Commercial Vehicles, Scania and MAN. Besides automotive industry, company operates also in financial sector. Every car brand operates as independent unit with unique portfolio. Products are differentiated from low-consumption small cars to luxury one. Commercial vehicle sector offers ranges from pick-ups to buses made by Volkswagen and heavy trucks made by MAN and Scania. Firm has 94 production plants around entire Europe and 8 in the Americas, Africa and Asia. Labour power is estimated to 501,956 workers worldwide and production to 34,500 vehicles every single day. The Volkswagen Group exists in 153 countries so far. TASK 1 Aà businessà strategyà typically is a document that clearly articulates the direction aà businessà will pursue and the steps it will take to achieve its goals. In a standardà businessà plan, theà business strategyà results from goals established to support the stated mission of theà business. A typical businessà strategyà is developed in three steps: analysis, integration and implementation. In the analysis step ofà businessà strategyà development, one of several methods is used to analyze a firms market, resources, obstacles to success and specific advantages. The goal of strategic analysisà is to identify what aà businessà wants to accomplish, the strengths it can bring to bear on accomplishing the goal and weaknesses that need to be addressed prior to integration and implementation. Strategic assessment methodologies can include evaluating theà businessà environment, gaming various competitive scenarios, determining what market forces are at work and rating competitors, among others. Integrating aà businessà strategyà usually is one of many steps in a largerà business planning process. Aà businessà plan begins with an overall vision. From the vision, aà mission statement for theà businessà is constructed, usually the shorter and more precise the better. A mission leads to specific goals theà businessà will achieve to accomplish its mission and that in turn leads toà strategyà to achieve goals. Specific tactics are usually then developed to support the businessà strategy. Porters five forces model illustrated in Figure below helps to measure the industrys attractiveness by examining the threat of new competitors and substitutes, the 13 bargaining power of buyers and suppliers and the degree of rivalry between existing competitors. (Porter 1984, 24) Porters five forces emphasizes the external scanning which indicates the opportunities and threats in the markets.(Wheeler Hunger 2006) An opportunity or threat could be events or trends that may affect the company in a positive or negative way when certain strategic actions are followed. (Aaker 1995, 21) These five forces shape the attractiveness of an industry and particularly that the company can make use of these five forces to gain sustainable competitive advantage in the market of competition. This influences the barriers of entry in the industry which includes issue like companys economic size, the product differentiation, demand for capital, and access to supply chain etc. (Porter 1984, 25-48). The first force of the model is the threat of entry of new competitors. This threat decreases the attractiveness of the industry by increasing the level. The industry structure analyses also the threat of substitute products. According to Aaker (1995) substitutes are manufactured by parties identified as competitors but with less concentration on the main industry. And these manufactures have strong 14influence over the profitability of market. The substitutes are able to provide the same requirement as the main competitors. As the substitutes can help a company to improve its price strategy and performance, the customer could choose their product without making any loss in costs. (Porter 1984, 44-46) The bargain power from buyer provide the possibility of the customer to press down price and ask more service which will decrease the profitability of a company and influence the overall business. The characteristics of an industry dominated by customers are through high volume purchase and compared lowest prices. (Porter1984, 46-48) The bargaining power of suppliers exists in markets which are highly concentrated on selling in different segments and customers. The supplier may dominate markets by increase the price level or decrease the products or service quality. The supplier can also affect the profitability of an industry where the cost level cant be covered by increasing prices by using this technique. The suppliers have dominance in the market with opposite circumstance to industry dominated by buyers. (Porter 1984, 49-50) The last element in Porters model is the degree of rivalry between existing competitors. This consists of forms of rivalry such as price competition, new product development, improved customer service and better guarantees. The defending actions against competitors are results of being threatened. The intensity of rivalry is due to various structural factors, such as the number of competitors in an industry, or whether the industry is declining or growing, or companys strategic contributions. (Porter 1984, 38-44) P5F.JPG Figure shows Porters Five Force Model (Porter 1984, 24) Pest analysis stands for Political, Economic, Sociocultural and Technological analysis. It describes a framework of macro-environmental factors for environmental scanning. It is a useful strategic tool for understanding market growth or decline, business position, potential and direction for operation. (Wheelen Hunger 2006, 73-79) Political Volkswagen outsources a great deal of their manufacturing outside the Europe in continents such as Asia, Africa and South America. Due to these countries being considered as booming economies, government may encourage local residents to try minimizing purchasing products from abroad, but instead use locally produced products in order to maintain the situation of the home market and make a higher value of the GDP. However, these or any other legal or political constraints should not be a significant barricade to continue outsourcing and/or sales in foreign markets. In certain countries such as Denmark and Norway car insurance and registration alone can amount to the price of the car itself. These rules and regulations are becoming ever-increasingly popular and pose a threat to sales of cars in other Scandinavian markets and places which seek to follow such a trend. Almost all of the regulations come from consumers increasing concerns for the environment and the concern for safer automobiles. (Highfill, Copus, Smith, 2004) Economic As an advantage to Volkswagen few markets which proved to show a decline in salesmainly in Spain, which proved to show a decline of 16.8 %. Taken as a whole, sales of VW however, were on the increase- despite overall motor industry taking a dive. VW sales increased in W. Europe by 8.6 % improved sales figures. The main brands which contributed to the sales were Audi, Skoda, Bentley and the VW commercial vehicles. Sales of the VW passenger cars, such as the VW Sharan van grow tremendously in regions/ markets such as Central and Eastern Europe, Asia Pacific and North America. The percentage growth of the following markets is as follows: Asia Pacific with 17.4 % North America had a significant growth of 21.4 % Central and Eastern Europe with a larger 29.7 % Although the most part of the growth came from the Central and Eastern European markets, there proved a decline within the Polish market. As the following figures will indicate, the Polish appear to have opted for the more cost-focused car brand, from the Volkswagen Group- the Skoda. This goes to prove that the Polish customers are evidently beginning to become more cost-focused. This is the strategy the Volkswagen Group use, to aim cost-focused clients with the Skoda and for those seeking more luxury at an affordable cost it offers the clients the range from the Volkswagen product portfolio. Social Poland is doing fine during economic crisis compare to other European countries. There are few reasons for this situation. Firstly, it is a big country with huge and cheap labor power. There are almost 40 million of habitants in Poland, so it is attractive market for foreign companies. Secondly, taxation rate is relative low comparing it to for instance Denmark. Finally, location of Poland makes this country competitive. Poland is settled up between Germany and Russia, two powerful markets but in the same time close to Scandinavia due to sea connection. Poles perceive Volkswagen brand as a car maker which produces stable, affordable and reliable cars. It is based on German hard-working spirit and precision, that is why Volkswagen cars are very popular nowadays also in aftermarket. Another advantage of having car from German manufacturer is the slowest ratio of value loss among other automotive companies. (Business in Poland Law, tax and banking, 2006) Technological Volkswagen has 94 production plants worldwide and additional 8 in Americas, Asia and South Africa. There are two production facilities in Poland. One is responsible for making parts for various models, while the other one makes commercial vehicle called Transporter. Main materials that company uses to produce cars are. Company intensively focuses on developing new technologies and innovation to become the most economical and ecological car producer in the world. Directly quoting words of board chairman, Martin Winterkorn it seems that company is aiming for the leader position within automotive industry. Till 2016 we would like to invest 62,4 mld Euro for Research Development to become number one. . Moreover, company aim also for renewable energy sources like water, wind and sun. German car manufacturer brings practical assistance service for example Park Lane, which make car seeking for space and park afterwards. Another example could be a Temporary Auto Pilot which control car under 130 km per hour. Together with Lane Assist car stays on same lane, so driver can do something else in same time. Above sentences proof that Volkswagen is consequently developing new technologies to make cars better, more ecological, more economical, more technology advanced and remaining affordable to every customer. Without doubts firm is one of the most leading if it comes to innovation in industry. (Volkswagen Technology). TASK 2 Inbound logistics: In general automotive industry right now is mainly using materials like steel, plastic, copper etc . By time going and constant innovation process and ecology care make this materials gets slowly substitute by other materials like aluminum, lithium and even cobalt. Volkswagen do not owe any mining subsidiaries therefore is addicted to suppliers. To secure production continuity company has to secure process of getting raw materials. That is why German manufacturer come up with raw materials strategy. This includes IT system called Central Procurement and Treasury System. Operations: An operation is the process of putting raw materials together and producing the final product. In this case Volkswagen operations process takes place in factories that company possesses. There are 94 production facilities in different locations. Company believes in systematic localization so productions plants can handle themselves the value added process. This process of international outsourcing allows reducing currency risks, transport and duties. Outbound logistics: This section focuses on delivering product to the retailers, outlets, stores or DTC. Firstly it is important to state that company has own logistics department called Volkswagen Logistics which deliver products to Volkswagen outlets. As it was stated before different productions facilities produces various parts and models. From those facilities cars are ready to be transported into outlets. Volkswagen Logistics uses mainly road transport and big trucks to transport ready to use products. Marketing and Sales: This section describes pricing, promotion and selling the final product within value chain. Volkswagen makes adverts spots independently. Usually spots describe specific product or new technology invented to the car. They are played on TV stations, Internet websites, YouTube. Social services where Volkswagen exists like Facebook and Twitter allow users to share experiences with Volkswagen brand. It is a great tool to create a relationship or brand loyalty with actual customers and acquire new one. http://www.coursework4you.co.uk/essays-and-dissertations/images/value-chain-fig1.jpg Figure shows a Value Chain SWOT analysis provides the strengths and weaknesses as an internal factor of the company and Opportunities and Threats for the external environment of the company. Any company has to change its strategic planning according to the SWOT analysis. SWOT analysis will also help the company to analyze the prospects after the acquisition of a Chinese car company. Strengths Volkswagen has strong position in the Chinese market as it has a long experience in this market. Volkswagen has a strong brand portfolio; a good mix of luxury models are included in its portfolio and German engineering with competitive pricing will make a big difference. Volkswagen has a strong research and development department which continuously works for the improvement in the quality, functionality and environmental compatibility. Volkswagen design team can come up with the customize design which will suit the customers of China. Weakness Poor performance in Africa and North America can be issue for concern for Volkswagen. Operational inefficiency and weaker productivity are other reasons for concern for Volkswagen as it has relatively low employee productivity compared to its competitors. Opportunities There is encouraging rate of growth in the Chinese car market. Chinese car market has reached $98 million in 2008. Market consumption has reached to 7.4 million units in 2008 which is an increase of 17.8% compared to previous year. The volume of market is expected to reach 13 million by year 2013 (Datamonitor, 2010). Threats Increase in the production cost due to the increase in the raw material prices. Increase in the government rules regarding the labor may also increase the prices. Increase in the competition may cause price wars due to which there will be fall in prices. There is enormous growth potential in the automotive industry in China and in the coming few years, various factors will derive the demand. There are enormous growth prospects in Chinas car market, the rate of car ownership is low and financial industry for automobiles is immature. As China is a developing country, its economy is expected to increase rapidly, it is least expected that the car industry will grow in a steady or balanced way. The car registration rate rose in 2002 and 2003 was 63% and 70% which were not sustained and the growth rate was moderate in 2004 with 16% and further modest in 2005. This slowdown of growth coincided with the huge investment in the productive field which led to the decline in the prices. However a utomotive sector recovered very strongly with the growth rate of 30% in 2006 and 24% growth rate in 2007 respectively (Automotive Industry Report, 2009). TASK 3 Marketing Mix for Volkswagen Brand For brand strategy of Volkswagen there is involvement of first P according to marketing mix is Product as described in model. The product in this model is defined as that combination of services and goods sell to the customers by the company or organisation in target market (Armstrong Kotler, 2005). From analysis it is found that product is also a part of Brand name. Design and quality are the main product features that possess variety in them. Here an example can be quoted for a brand of Volkswagen Touareg that has been sold in India comprises of a package of seating, engine, breaks and engine etc. (Volkswagen India, 2009). Hence for product strategy the company is equipped with variety and design in their products including warrant for them which in turn results in good response from the customers and make them satisfied and bring loyalty in them. The second P in this model if marketing mix is price. Price is of a product or service is defined as that amount which is paid by customer to the organisation or company for buying their products or services offered to them (Armstrong Kotler, 2005). While discussing the price strategy it has been found that there are 61 dealership offers high prices for the products to sell in India as compared to their rivals like Honda city and Ford, but there is variation that the company charge interest rate by 4.5 5.0 % instead of other rivals make with 8% or more as a loans given by banks or building societies of other rival car makers. This facility is attributed by the Volkswagen financial Services that aided to support the sales of the company to their customers. There is next P for the marketing mix is Place that is also very crucial in Brand management. The place usually referred to that place where there is availability of products of company to their customers. As in concerned to Volkswagen the company involved in using dealers and distributors for the purpose of the sales of their products. There are two modes for the dealers to get authorised either through franchised or direct ownership of company. For the company their network related to their dealers is very important and is maintained in a proper way because the product of the company are introduced through them to the customers, hence it is very important. In the views of Kotler 2005 the company usually share their losses and profits both with their dealers for purpose to maintain the quality of cost leadership. At present the Volkswagen has fine relationship with their dealers in India and also involve in the dealing of their products with Skoda with 61 leaders (Top News, 2010). The last and fourth one P is Promotion. The promotion has variance in their objectives that has to be achieved in market. The promotion is usually handled with the tool of advertisement. The promotions for customers are added through the advertisement that results in the excitement among them. The aim of promotion is to pull in target consumers. These promotions are based on the scheme of non profit but in turn results in the profit for the company (Bradley, 1993). For example the Volkswagen Company in year 2009 has launched a promotion named Pre Monsoon campaign published by Motor beam, 2009. This promotion is for the purpose to establish the brand of company India. In India the company offered a variety of range of services to their customers and fro this company is getting profit from the promotions of the company brand. Market development According to Reiziger (et al, 2003) when a company took entrance into a new market and launch themselves by introducing existing products this is came to know as the development of market, and the main aim of the company is to lure the customers from the their existing competitors in that exiting market i.e. new market. The company Volkswagen has got the entry into Indian market in 2007 by launching their product Jetta, then after two years in 2009 the company has launched two new cars in market with their existing brand using the brand value in market these cars are ionic beetle and the Touarge sedans (Volkswagen India, 2010). Diversification Again in the views of Reizger (2003) this is the entrance of any new company with having the launch of their new product under its own brand is termed to be diversification. This strategy is commonly recognised as most risky one as there is introduction of two new entities one is market and other one is product. For the Volkswagen diversification is not so risky, as it has already successfully launched a variety of cars in the market with its own brand and in accordance with its brand image and with every brand it has inched higher and created sense of the demand in the market on every launch of new products. Most currently the company has as innovation there are four new car that has gone to be launched in 2012 and these new coming products are SUVW, Couple, Up and Blue Sport (Volkswagen, 2010). CONCLUSION Volkswagen is a successful company with long history and well-known brand name. Firm tries to continue tradition from decade as a people car with putting innovation to it. Such successful company like Volkswagen is can aim for the bigger goals. With power and support of the Volkswagen Group firm has a chance to dominate automotive sector. Carried internal marketing and external marketing audit proofed that it is really hard to find a weakness within company structure. To remain successful on the market company have to use winning strategy. No matter what are the circumstances Volkswagen still have to put additional resources for research and development of the newest technology and maintain current labor power and structures within Human Resource Management. Make their products better and better in order to compete with other automotive companies. And finally deal with long term issues like how to substitute petrol. APPENDIX http://www.seeklogo.com/images/V/Volkswagen-logo-F2A46D9A81-seeklogo.com.gif http://t0.gstatic.com/images?q=tbn:ANd9GcT4wE65k57GIDmexFeoF3r7IHdy2mhBUw7aiyb79vnjeeZwYnfkdw Figure shows the 1st model of Volkswagen http://upload.wikimedia.org/wikipedia/commons/0/0b/1st-Volkswagen-Jetta-Sedan.jpg http://t1.gstatic.com/images?q=tbn:ANd9GcR7JKyGkitlyAsnNvL7B_q5aF5goOl8utO5su5BRnzWOVuRC5JJ Latest model of volkswagen
Tuesday, August 20, 2019
literary essay joy luck club :: essays research papers
à à à à à The Joy Luck Club à à à à à à à à à à In Amy Tanââ¬â¢s novel ââ¬Å"The Joy Luck Clubâ⬠there are many themes and imagery throughout the book, but one theme that is relevant and stands out is the issue, ââ¬Å"Cruel men? Weak men? Fair portrayal of men?â⬠The novel is based on women in the Chinese traditional families, but does not discuss the men. What role do they play in their lives? Were they the people that made there lives unbearable? The men that will be looked upon are associated to the Jong, The Hsu, and the St. Clair family. Although many people would believe that the men in ââ¬Å"The Joy Luck Clubâ⬠were vindictive, they have shown that they not only are they feeble but that the weak men over power the cruel, and through their actions this statement will be apparent to all. à à à à à The Jong Family have two key males that fit the description of cruel and or weak men. The first was Tyan-Yu, Linda Jongââ¬â¢s first husband. Lindo and Tyan-Yuââ¬â¢s wedding was arranged marriage. Lindoââ¬â¢s parents were forced to depart their home leaving Lindo behind. Even though she was only twelve years old, Lindo belonged to the family of her betrothed. The Huangs, the family of Tyan-yu, were very wealthy and took little interest in Lindo which lead to the first impression that Tyan-yu was a cruel man by the way he acted. He and his family made her stay in their servantsââ¬â¢ quarters and made her perform physical tasks, such as cooking, washing dishes, cleaning, and embroidering clothes. Tyan-yu would make her sleep on the couch lying to his mother so that he would not get himself into trouble which was a sign of weakness on Tyan-yuââ¬â¢s part. Lindo proves this by saying ââ¬Å"Thatââ¬â¢s when I could see what was underneath Tyan-yu. He was scared.â⬠. (58) Lindoââ¬â¢s marriage was miserable, for there was no love in it. Tyan-yu, feeling no emotion for his wife, would not touch her. Matters were made worse when everyone wondered why Lindo did not become pregnant and for this came trouble. Tyan-yu was to much of a coward to make any moves and left it all for Lindo to do herself. Lindo found out that ââ¬Å"it was his fear that made Lindo think he had no desire for any woman. He was like a little boy that had never grown upâ⬠. (58) Lindo totally changed her view of Tyan-yu from once being terrified of him, to feeling as if she was playing the role of an older sibling.
Monday, August 19, 2019
Psychological and Presentational Realism in Moll Flanders by Daniel Def
Psychological and Presentational Realism in Moll Flanders by Daniel Defoe The Eighteenth-century literature is popular for its peculiar style of writing that gives the readers an insiderââ¬â¢s view in the novel. By combining the two aspects such as Psychological and Presentational Realism, authors have created works of pure masterpiece such as Moll Flanders by Daniel Defoe. Defoe illustrates Moll, the protagonistââ¬â¢s psyche by writing the narrative in the first person to imply it as an autobiography. This allows psychological realism to work at its finest since the readers can feel a personal relationship to the character. The two important instances that occur with this type of realism are when Moll realizes that she is married to her own brother and her meeting with Humphrey, her son. In addition, Defoe also uses Presentational Realism to describe Mollââ¬â¢s initial career as thief with her first episode at the apothecaryââ¬â¢s shop and later stealing a gold necklace from a child. The manner in which the setting is described gives the reade rs a sense of feeling of being there and at the same time experiencing her escape from the scene. Amongst Mollââ¬â¢s several relationships, she is married to a plantation owner, who owns property and has mother and a sister in America. The couple decides to move to Virginia to be with the family (Defoe 77). Mollââ¬â¢s describes that she lives in marital bliss and also enjoys the company of her mother-in-law. She exclaims ââ¬Å"â⬠¦I thought of myself the happiest creature aliveâ⬠¦Ã¢â¬ until her world is shattered as she portrays herself being ââ¬Å"â⬠¦most uncomfortable in the worldâ⬠(78). As she is listening to the story of her mother-in-law being a transported felon to Virginia from Newgate prison in London and sudden... ...hough she may not have kept in touch with her son. She is overjoyed by meeting him, which gives the reader a sense of hope that the story will end on a positive note. On the other hand, presentational realism is shown through Mollââ¬â¢s darker side when she turns into a thief to support herself and live lavishly. Her description of her deeds and exact account of what she acquires amazes the readers. The reader can connect to her by being a thief and at the same time passing moral judgments upon her. Some may congratulate her on being slick enough to steal from an apothecary shop while others may criticize her for robbing a little innocent child. Regardless of various opinions, Defoeââ¬â¢s narrative style involves the reader in the story, which makes it interesting to read. Works Cited Defoe, Daniel. Moll Flanders. New York: Signet Classic Penguin Books USA Inc, 1996.
Sunday, August 18, 2019
The Peach Tree Essay -- Observation Essay, Descriptive Essay
The Peach Tree When I reminisce about my childhood, the fondest memories I have revolve around food. We often went on picnics to the beach. There at the water's edge, my father would struggle to light the charcoal in the wind that kept both the hot dogs and the kids cold. My mothers' anise-sweetened bread was the perfect match for ham every Easter morning, afternoon, and the days that followed. On my birthday we always had gnocchi, fluffy pillows of pasta that melted in our mouths, tossed with an ethereal tomato sauce. In August we had peaches and not just any peaches, peaches from our peach tree. I loved our peach tree. I love the memory of that tree. In retrospect, the peach tree was an integral part of my childhood. I cannot recall when we first got the peach tree. It seems as if it was always there in the backyard. I do know that it was a gift from my aunt and uncle who worked at Del Monte's Agricultural Research Facility. Whether it was a rare or special breed, I wonder. The fruit was so sweet that I can't imagine Del Monte choosing such a fine specimen only to douse it in heavy simple syrup. Whatever its parentage, it was our good fortune to receive such a tree; it produced the sweetest, most succulent peaches I've ever eaten. The peach tree was special to us. It was, in fact, the only tree in our small yard. We grew through the seasons with it. Every February the first bits of pink showed through the tightly closed flower buds. By March, it was covered in pink, like overgrown cotton candy. In April, little flecks of green accented the pink blossoms and slowly pushed out the pink until a fresh, vibrant green blanketed the crown of the tree. During this transition, the lawn became a carpet of pink. Then slowly th... ... the old tree was producing only a few runt-sized fruit. One winter my parents cut down the tree. It left a scar on the lawn and a barren space in the yard. I hadn't thought much about that old tree for some time. It was the peach tree, after all, along with my grandparents' vegetable garden that planted the seed, so to speak, of my passion for the garden. The first fruit trees I planted in my own backyard were peaches. When I told my sisters that I was writing about the peach tree, they both smiled a familiar smile. For a moment, they were transported to another place and time. And I knew that it wasn't simply nostalgia seen through the nearsighted eyes of memory, it was real. In the years that have followed I have never found a peach as large, juicy and luscious as the ones from our tree. It may have been Del Monte's secret special breed, but I think it was more.
Saturday, August 17, 2019
What is meant in psychology by the term attachment?
The psychological explanation for the term ââ¬Ëattachmentââ¬â¢ is where you form an emotional bond to another person or object both physically and mentally. And to feel secure. John Bowlby (1969) described it as a lasting psychological connectedness between human beings. He also stated that early experiences In childhood have an important influence on development & behavior on the individualââ¬â¢s life. Attachment behavior is essentially a survival strategy from evolution for protecting infants from predators. Question 2 According to Bowlby, what harm is caused to an individual if he or she is deprived of an attachment bond in early childhood? If the process of ââ¬Ëattachmentââ¬â¢ is ââ¬Ëinterruptedââ¬â¢, the individual may develop mental issues such as depression, behavioural issues, find it hard to make relationships, even goes as far as psychiatric disorders, dwarfism, acute distress or possibly death if the attachment bond is interrupted. From the 1940ââ¬â¢s ââ¬â 1970ââ¬â¢s it was determined that a child must have a secure mother-child relationship if the infant was not to suffer any long term problems. Bowlby did a case study on 44 Juvenile thieves and to his amazement discovered that a majority of them had suffered some sort of separation from their mothers, possibly more than 6 months or more in the first critical 5 years of their lives. This was actually proven to be of a biased nature as Bowlby did find that most of them had suffered some form of separation from their mothers and he presumed that this was the case of their delinquency. He also found that a small number of the juvenile thieves were unable to make ââ¬Å"trueâ⬠affection bonds. But these findings could be thrown out as Bowlby never had results from a ââ¬Å"controlled groupâ⬠to compare his findings. Harlow did an experiment with this in mind with rhesus monkeys ââ¬â ââ¬Å"wire mother experimentâ⬠. It was conducted in 1960 to show the devastating effects deprivation. His experiments were classed as unethical and cruel, but they uncovered truths which have had a heavy influence on our understanding of child development. Question 3 What factors appear to be necessary to bring about attachment? Time and attention as well as the factor to attend to an infant immediately will bring out partial attachment. Sight is also an important factor as well. Jean Piaget proved that theory when he did a case study on infants aged between the age 8/9 months, by covering a toy with cloth to see if they would ââ¬Å"look or searchâ⬠for the object when it had disappeared out of sight. Schaffer and Emerson (1964) noted that not only do infants form a solid attachment to their mother (or mother figures), but that a substantial amount of infants also made a close attachment to their fathers and older siblings. Mary Ainsworth () had distinguished between infants who had successfully managed to make secure and insecure attachments. The results showed that it was how the mother (or mother figure) showed sensitivity, i.e. detecting her infants signals, managing to interpret them and how the mother (or mother figure would react and respond appropriately). Question 4 Describe and evaluate the evidence which has found that children can develop normally despite maternal separation? Chibuccs & Kail (1981), found that there were 3 factors. It was as follows:- 1) how playful he was towards the baby 2) how much contact the have with the baby 3) Reads a baby signals They noted that a mother would hold, smile, show more affection towards a child as well as routine physical care. The father would play more but it was more physical and that they would interact more with boys both physically and mentally than they did girls. Kohen-Raz (1968), did a study on the kibbutz. It was noted that kibbutz children were equal in physical & mental skills to Israeli children, who were raised in private homes BUT were superior to Israeli children raised in orphanages. Rabkin & Rabkin (1969) and Nahir & Yussen (1977) found that the kibbutz children could demonstrate several advanced characteristics than children raised at home, and that they also could show signs of recognition in how other children felt from an early age. Question 5 Why do same people argue that animals should not be used in psychology experiments? It has been noted that its acceptable perform experiments on animals especially primates as they are the closest relation to humans. Where preforming experiments on human kind is would be considered as outrageous and unethical. Itââ¬â¢s obvious that the experiments involving animals for psychological and behavioural experiments cause suffering but they shall be forth coming as itââ¬â¢s funded by tax payerââ¬â¢s money World Wide. The experiments are aimed to help understand mental disorders and attachment disorders. Cahann only obtain results by watching human behaviour closely not under experimental circumstances. Question 6 Describe and evaluate one study of visual perception in human infants. Gibson & Walk ââ¬â 1960 (visual cliff) This was an experiment which consisted to measure depth perception where they attempted to get infants to walkover a glass plate suspended over a drop. Gibson & Walk wanted to find out whether 6 to 14 month old infants could perceive depth. Babies have a natural sense of danger so the experiment was designed to see if they can see itââ¬â¢s perfectly safe. Case studies were placed each time in the middle of a table, where 1 side was replaced by glass to expose the ââ¬Å"dangerâ⬠. Their mothers would then try to tempt the infant over both sides. The results showed that if the case study (infant) had no depth perception then the glass drop wouldnââ¬â¢t seem scary and they would just walk all over the table. Those that didnââ¬â¢t have depth perception and could see the drop, they would automatically avoid it.
Friday, August 16, 2019
Novel: 19 Minutes Essay
As kids grow up, they go through several stages to find out who they truly are. Some kids are very social and have many friends, when others are shy and not considered the coolest kids around. Jodi Picoult demonstrates isolation impeccably in her novel Nineteen Minutes by delving beneath the surface of a small town to explore what it means to be different in todayââ¬â¢s society. She shows how one can lose a friend, how people make someone feel bad; in order to feel good about themselves, and how isolation can lead to death related situations. Teenagers and kids in general, as they grow up they tend to change their friends multiple times. In the novel, Peter Houghton and Josie Cormier are very close friends since their childhood. Josie, unlike Peter, stands up for herself and even Peter sometimes, since he is mostly picked on. One day, when Josie and Peter are young, he decides to show her his fatherââ¬â¢s shotgun, which he uses to hunt with. Alex, Josieââ¬â¢s mothers, catche s them, and was furious saying ââ¬Å"My daughter has been coming over to your house for how long, and youââ¬â¢ve got guns lying aroundâ⬠(Picoult 81)? The mothers from this day on stop being friends, which leads the kids to stop going to each otherââ¬â¢s houses, although they still manage to play at school. Josie did not want to isolate Peter, because they are really good friends. Another thing that occurs in the novel, is that when a new girl joined Peter and Josieââ¬â¢s class, she is not very noticed. One day Peter ââ¬Å"notice[s] that [she is] sitting in the middle of an ink stainâ⬠(Picoult 158). After Peter realizes that this is not an ink stain and the girl has actually got her period, he screams out: ââ¬Å"Dolores has her periodâ⬠(Picoult 158)! And then the whole class joins and starts laughing, including Josie. Peter, for a while, enjoys not being the one made fun of for once, but once they kids start teasing her, Peter decides to put a ââ¬Å"sto pâ⬠(Picoult 159) to it. After this incident, Josie along with the popular kids continueâ⬠¦
Bloom’s Taxonomy
Designing Effective Projects: Thinking Skills Frameworks Bloomââ¬â¢s Taxonomy: A New Look at an Old Standby Traditional Hierarchy of Thinking Processes In 1956, Benjamin Bloom wrote Taxonomy of Educational Objectives: Cognitive Domain, and his six-level description of thinking has been widely adapted and used in countless contexts ever since. His list of cognitive processes is organized from the most simple, the recall of knowledge, to the most complex, making judgments about the value and worth of an idea. Bloomââ¬â¢s Taxonomy of Educational Objectives (Traditional) Skill Knowledge DefinitionRecall information Comprehension Understand the meaning, paraphrase a concept Use the information or concept in a new situation Break information or concepts into parts to understand it more fully Put ideas together to form something new Make judgments about value Application Analysis Synthesis Evaluation Key Words Identify, describe, name, label, recognize, reproduce, follow Summarize, co nvert, defend, paraphrase, interpret, give examples Build, make, construct, model, predict, prepare Compare/contrast, break down, distinguish, select, separate Categorize, generalize, reconstructAppraise, critique, judge, justify, argue, support Todayââ¬â¢s world is a different place, however, than the one Bloomââ¬â¢s Taxonomy reflected in 1956. Educators have learned a great deal more about how students learn and teachers teach and now recognize that teaching and learning encompasses more than just thinking. It also involves the feelings and beliefs of students and teachers as well as the social and cultural environment of the classroom. Several cognitive psychologists have worked to make the basic concept of a taxonomy of thinking skills more relevant and accurate.In developing his own taxonomy of educational objectives, Marzano (2000) points out one criticism of Bloomââ¬â¢s Taxonomy. The very structure of the Taxonomy, moving from the simplest level of knowledge to the m ost difficult level of evaluation, is not supported by research. A hierarchical taxonomy implies that each higher skill is composed of the skills beneath it; comprehension requires knowledge; application requires comprehension and knowledge, and so on. This, according to Marzano, is simply not true of the cognitive processes in Bloomââ¬â¢s Taxonomy.The originators of the original six thinking processes assumed that complex projects could be labeled as requiring one of the processes more than the others. A task was primarily an ââ¬Å"analysisâ⬠or an ââ¬Å"evaluationâ⬠task. This has been proven not to be true which may account for the difficulty that educators have classifying challenging learning activities using the Taxonomy. Anderson (2000) argues that nearly all complex learning activities require the use of several different cognitive skills. Like any theoretical model, Bloomââ¬â¢s Taxonomy has its strengths and weaknesses.Its greatest strength is that it has taken the very important topic of thinking and placed a structure around it that is usable by practitioners. Those teachers who keep a list of question prompts relating to the various levels of Bloomââ¬â¢s Taxonomy undoubtedly do a better job of encouraging higher-order thinking in their students than those who have no such tool. On the other hand, as anyone who has worked with a group of educators to classify a group of questions and learning activities according to the Taxonomy can attest, there is little consensus about what seemingly self-evident erms like ââ¬Å"analysis,â⬠or ââ¬Å"evaluationâ⬠mean. In addition, so many worthwhile activities, such as authentic problems and projects, cannot be mapped to the Taxonomy, and trying to do that would diminish their potential as learning opportunities. Revised Bloomââ¬â¢s Taxonomy In 1999, Dr. Lorin Anderson, a fromer student of Bloom's, and his colleagues published an updated version of Bloomââ¬â¢s Taxonomy that takes into account a broader range of factors that have an impact on teaching and learning. This revised taxonomy attempts to correct some of the problems with the original taxonomy.Unlike the 1956 version, the revised taxonomy differentiates between ââ¬Å"knowing what,â⬠the content of thinking, and ââ¬Å"knowing how,â⬠the procedures used in solving problems. The Knowledge Dimension is the ââ¬Å"knowing what. â⬠It has four categories: factual, conceptual, procedural, and metacognitive. Factual knowledge includes isolated bits of information, such as vocabulary definitions and knowledge about specific details. Conceptual knowledge consists of systems of information, such as classifications and categories.Procedural knowledge includes algorithms, heuristics or rules of thumb, techniques, and methods as well as knowledge about when to use these procedures. Metacognitive knowledge refers to knowledge of thinking processes and information about how to manipulate thes e processes effectively. The Cognitive Process Dimension of the revised Bloomââ¬â¢s Taxonomy like the original version has six skills. They are, from simplest to most complex: remember, understand, apply, analyze, evaluate, and create. Remembering Remembering consists of recognizing and recalling relevant information from long-term memory.Understanding Understanding is the ability to make your own meaning from educational material such as reading and teacher explanations. The subskills for this process include interpreting, exemplifying, classifying, summarizing, inferring, comparing, and explaining. Applying The third process, applying, refers to using a learned procedure either in a familiar or new situation. Analysis The next process is analysis, which consists of breaking knowledge down into its parts and thinking about how the parts relate to its overall structure.Students analyze by differentiating, organizing, and attributing. Evaluation Evaluation, which is at the top of the original taxonomy, is the fifth of the six processes in the revised version. It includes checking and critiquing. Creating Creating, a process not included in the earlier taxonomy, is the highest component of the new version. This skill involves putting things together to make something new. To accomplish creating tasks, learners generate, plan, and produce.According to this taxonomy, each level of knowledge can correspond to each level of cognitive process, so a student can remember factual or procedural knowledge, understand conceptual or metacognitive knowledge, or analyze metacognitive or factual knowledge. According to Anderson and his colleagues, ââ¬Å"Meaningful learning provides students with the knowledge and cognitive processes they need for successful problem solvingâ⬠. The following charts list examples of each skill of the Cognitive and Knowledge Dimensions. Cognitive Processes Dimensions Cognitive ProcessesExamples Rememberingââ¬âProduce the right informa tion from memory Recognizing â⬠¢ Identify frogs in a diagram of different kinds of amphibians. â⬠¢ Find an isosceles triangle in your neighborhood. â⬠¢ Answer any true-false or multiple-choice questions. Recalling â⬠¢ Name three 19th-century women English authors. â⬠¢ Write the multiplication facts. â⬠¢ Reproduce the chemical formula for carbon tetrachloride. Understandingââ¬âMake meaning from educational materials or experiences Interpreting â⬠¢ Translate a story problem into an algebraic equation. â⬠¢ Draw a diagram of the digestive system. Paraphrase Jawaharlal Nehru's tryst with destiny speech. Exemplifying â⬠¢ Draw a parallelogram. â⬠¢ Find an example of stream-of-consciousness style of writing. â⬠¢ Name a mammal that lives in our area. Classifying â⬠¢ Label numbers odd or even. â⬠¢ List the events of the Sepoy Mutiny of 1857. â⬠¢ Group native animals into their proper species. Summarizing â⬠¢ Make up a title for a short passage. â⬠¢ List the key points related to capital punishment that the Web site promotes. Inferring â⬠¢ Read a passage of dialogue between two characters and make conclusions about their past relationship. Figure out the meaning of an unfamiliar term from the context. â⬠¢ Look at a series of numbers and predict what the next number will be. Comparing â⬠¢ Explain how the heart is like a pump. â⬠¢ Compare Mahatma Gandhi to a present day leader. â⬠¢ Use a Venn diagram to demonstrate how two books by Charles Dickens are similar and different. Explaining â⬠¢ Draw a diagram explaining how air pressure affects the weather. â⬠¢ Provide details that justify why the French Revolution happened when and how it did. â⬠¢ Describe how interest rates affect the economy. Applyingââ¬âUse a procedure Executing Add a column of two-digit numbers. â⬠¢ Orally read a passage in a foreign language. â⬠¢ Have a student open house discussion. Implementing â⬠¢ Design an experiment to see how plants grow in different kinds of soil. â⬠¢ Proofread a piece of writing. â⬠¢ Create a budget. Analyzingââ¬âBreak a concept down into its parts and describe how the parts relate to the whole Differentiating â⬠¢ List the important information in a mathematical word problem and cross out the unimportant information. â⬠¢ Draw a diagram showing the major and minor characters in a novel. Organizing â⬠¢ Place the books in the classroom library into categories. Make a chart of often-used figurative devices and explain their effect. â⬠¢ Make a diagram showing the ways plants and animals in your neighborhood interact with each other. Attributing â⬠¢ Read letters to the editor to determine the authorsââ¬â¢ points of view about a local issue. â⬠¢ Determine a characterââ¬â¢s motivation in a novel or short story. â⬠¢ Look at brochures of political candidates and hypothesize about their perspectives on issues. Evaluatingââ¬âMake judgments based on criteria and syllabus guidelines Checking â⬠¢ Participate in a writing group, giving peers feedback on organization and logic of arguments. Listen to a political speech and make a list of any contradictions within the speech. â⬠¢ Review a project plan to see if all the necessary steps are included. Critiquing â⬠¢ Judge how well a project meets the criteria of a rubric. â⬠¢ Choose the best method for solving a complex mathematical problem. â⬠¢ Judge the validity of arguments for and against astrology. Creatingââ¬âPut pieces together to form something new or recognize components of a new structure. Generating â⬠¢ Given a list of criteria, list some options for improving race relations in the school. â⬠¢ Generate several scientific hypotheses to explain why plants need sunshine. Propose a set of alternatives for reducing dependence on fossil fuels that address both economic and environmental concerns. â⬠¢ Com e up with alternative hypotheses based on criteria. Planning â⬠¢ Make a storyboard for a multimedia presentation on insects. â⬠¢ Outline a research paper on Mark Twainââ¬â¢s views on religion. â⬠¢ Design a scientific study to test the effect of different kinds of music on hensââ¬â¢ egg production. Producing â⬠¢ Write a journal from the point of view of mountaineer. â⬠¢ Build a habitat for pigeons. â⬠¢ Put on a play based on a chapter from a novel youââ¬â¢re reading. The Knowledge DimensionFactual Knowledgeââ¬âBasic information Knowledge of terminology Vocabulary terms, mathematical symbols, musical notation, alphabet Knowledge of specific details and Components of the Food Pyramid, names of elements congressional representatives, major battles of WWII Conceptual Knowledgeââ¬âThe relationships among pieces of a larger structure that make them function together Knowledge of classifications and Species of animals, different kinds of arguments, c ategories geological eras Knowledge of principles and Types of conflict in literature, Newtonââ¬â¢s Laws of Motion, generalizations principles of democracyKnowledge of theories, models, and Theory of evolution, economic theories, DNA models structures Procedural Knowledgeââ¬âHow to do something Knowledge of subject-specific skills Procedure for solving quadratic equations, mixing colors and algorithms for oil painting, serving a volleyball Knowledge of subject-specific Literary criticism, analysis of historical documents, techniques and methods mathematical problem-solving methods Knowledge of criteria for Methods appropriate for different kinds of experiments, determining when to use statistical analysis procedures used for different ppropriate procedures situations, syllabus guidelines for different genres of writing Metacognitive Knowledgeââ¬âKnowledge of thinking in general and your thinking in particular Strategic knowledge Ways of memorizing facts, reading comprehen sion strategies, methods of planning a Web site Knowledge about cognitive tasks, Different reading demands of textbooks and novels; including appropriate contextual thinking ahead when using an electronic database; and conditional knowledge differences between writing emails and writing business letters Self-knowledge Need for a diagram or chart to understand complex rocesses, better comprehension in quiet environments, need to discuss ideas with someone before writing an essay References Anderson, L. W. & Krathwohl, D. R. (2001). A taxonomy for learning, teaching, and assessing. New York: Longman. Bloom, B. S. , (Ed. ). 1956. Taxonomy of educational objectives: The classification of educational goals: Handbook I, cognitive domain. New York: Longman. Costa, A. L. (Ed. ). (2000). Developing minds: A resource book for teaching thinking. Alexandria, VA: ASCD. Marzano, R. J. (2000). Designing a new taxonomy of educational objectives. Thousand Oaks, CA: Corwin Press.
Thursday, August 15, 2019
Analyzing the Central Theme of Charles Frazierââ¬â¢s Cold Mountain Essay
Cold Mountain is a tragic yet a very profound story of love, searching, and intuition which happens in an environment terrorized by war in 1864 (Buchanan). The story is set on the troubled plains and mountains of nineteenth century America where Inman, the main character, decided to leave the battlefield as he yearned and searched for his lover. In a nutshell, the story basically revolves around a tale of love which bound two people together amidst distance, chaos, and isolation. This debut novel of Charles Frazier has definitely redefined love in ways, portrayed as a powerful force which enables people to overcome dangers and even life threatening situations just to reunite with a loved one. In several ways, the novel reflects the importance of faith as well as love despite isolation, distress, and confusion that an individual faces. Central Theme of the Novel The main feature of the novel which an average reader may notice would be the war of the 19th century America. It tells the story of how distressing and miserable life during war is and how hopeless it gets most of the time. Inman, identified as the main protagonist of the story, was a part of the confederate army before he went on to his venture of coming back to his long lost lover, Ada. His life in the confederate army made him realize that it is indeed a lot worse to lose something a person already has than fail to get what that person currently wants. The war made the character feel all the isolation and alienation any person would never want to experience. Through this isolation, Inman felt the need to come back home. However, amidst the distress and pains brought by the war, Inmanââ¬â¢s spirit was kept alive by his love and yearning for Ada. The epic describes how more painful Inmanââ¬â¢s longing is for Ada compared to the pains he felt because of his wounds. The author illustrated Inmanââ¬â¢s longing as miserable as if, ââ¬Å"his wounds gave hi, just reason to doubt that he would ever heal up and feel whole of a piece againâ⬠(Frazier 25). Although the epic was largely about battles, what Inman felt because of his separation from Ada gave the story a soft, emotional, and sentimental effect. This aspect of the story depicts a reality that no matter how harsh a personââ¬â¢s environment may seem, there will always be some spark of compassion and love inside his or her heart to encourage him or her to live. The story also illustrates that compassion and love will always be strong forces that will bind two people regardless of how far they are from each other and irrespective of how tough and immovable the barricade between them may be. Adaââ¬â¢s love, on the other hand, is illustrated in her patience and faith in Inman. Despite their distance, she never stopped waiting for Inman and believing in him. Her faith and belief that everything between them will be alright is reflected in her notes as a response to Inmanââ¬â¢s letter which said: ââ¬Å"This you must know: that despite your long absence, such is the light in which I view the happy relation existing between us, that I will never conceal a single thought from youâ⬠(Frazier27). The story was basically split between Inman and Adaââ¬â¢s life events which proved that beyond borders, their love will always unite and hold them together. Incorporating such a sentimental theme in a distressing genre such as war was an amazing feat that Frazier was able o successfully portray in his novel. However, upon further analysis of the novel, one may realize that it is from these painful and trying times that the need for love and compassion emerges, since this is the time when people are more likely to feel alienated and lost. It is also from these hard times when the need for someone to love and to be loved back is stronger. Thus, it may appear understandable and explicable why Inman had such a strong desire to come back home and turn his back from the grueling and miserable face of war. Nevertheless, Frazier was also able to present the realities of war in a very compelling manner. The alienation which Inman felt was also very believable which made it possible for the readers to empathize with the main character. Conclusion Cold Mountain is a realistic and compelling epic of a warrior who did not only fight for his state but also for him to come home to the one he loved. In this novel, Frazier was able to blend well the very different concepts of hostility, isolation, alienation, faith, and love. Yet, the author was able to present these ideas in a very realistic manner through the characters of the story. The epic can be considered as a good representation of how powerful love can be inside a personââ¬â¢s heart in times of desolation and loneliness. As reflected in the story, it can indeed be the driving force which can help a person to survive the harsh elements in his environments just to come home to the arms of his or her lover. Similarly, the story also portrays well the impacts of alienation and isolation to an individual and what alterations these impacts can cause to a personââ¬â¢s life and points of view. Thus, if there is anything that this epic would send the readers as a message, it would be that, amidst isolation, distress, and chaos, faith and love can help a person survive the odds and the tough challenges. Works Cited Buchanan, Catherine. ââ¬Å"Cold Mountain: Context. â⬠Spark Notes. 2009. 15 Apr. 2009. . Frazier, Charles. Cold Mountain. New York: Grove Pres
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